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Consumer's Purchases Are Often Influenced by the Views,opinions,or Behavior of Others.Two

Question 324

Multiple Choice

consumer's purchases are often influenced by the views,opinions,or behavior of others.Two important aspects of personal influence to marketing are


A) lifestyle and motivation.
B) personality and lifestyle.
C) opinion leadership and word-of-mouth activity.
D) word-of-mouth activity and psychographics.
E) psychographics and demographics.

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