Multiple Choice
TAG Heuer Ad
-TAG Heuer (see the ad above) uses a(n) __________ like Maria Sharapova to promote its watches,it believes she is an opinion leader who can influence the purchase decision of its target market.
A) spokesperson
B) product champion
C) innovator
D) BzzAgent
E) rainmaker
Correct Answer:

Verified
Correct Answer:
Verified
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