Multiple Choice
If a person tells her colleagues she wants to go on a holiday, without specifying where to, she is stating a _____ goal.
A) product-specific
B) generic
C) stable
D) achievement
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q2: From the consumer's point of view, buying
Q3: When an individual cannot achieve a goal
Q4: According to the hierarchy of needs theory
Q5: Most human needs are never permanently or
Q6: In a marketing context, _ imply that
Q8: An ad showing a very expensive sports
Q9: The science of semiotics is concerned with
Q10: Which of the following statements is false
Q11: The needs for food, water and shelter
Q12: Savings accounts, insurance policies and vocational training