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Based on the Projected Selling Price of $20 Per Unit,the

Question 15

Multiple Choice

Based on the projected selling price of $20 per unit,the manufacturer invested a substantial portion of its available cash in a machine that could produce twenty-thousand gumballs in an hour.If consumers weren't willing to pay this much for gum,then the manufacturer faced significant:


A) Financial risk.
B) Promotion risk.
C) Cost estimate risk.
D) Market risk.

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