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    Exam 15: Understanding Marketing Processes and Consumer Behaviour
  5. Question
    A Moderator-Led Group Discussion About a Product or Service Is
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A Moderator-Led Group Discussion About a Product or Service Is

Question 55

Question 55

Multiple Choice

A moderator-led group discussion about a product or service is called ________.


A) psychoanalysis
B) experimentation
C) a focus group
D) video mining
E) observation

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