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Which of the Following Is a Factor Behind the Success

Question 3

Multiple Choice

Which of the following is a factor behind the success of social media-based communications?


A) Emphasis on pushing or cajoling consumers to buy the firm's products
B) Implementation of static campaigns with a limited lifespan
C) Minimum requirement of time and resources
D) Ability to measure consumer behavior and target highly specific market segments

Correct Answer:

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