Multiple Choice
Sigma-Electro Inc.is a leading electronics company located in Philadelphia.As part of its new product promotion strategy,the company has placed advertisements in several social networking sites requesting marketing professionals to take part in an online discussion to suggest ways of promoting a product which the company plans to launch in the market shortly.Which of the following is the marketing technique implemented by Sigma-Electro?
A) Astroturfing
B) Crowdsourcing
C) Nano-campaigning
D) Cannibalization
Correct Answer:
Verified
Correct Answer:
Verified
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