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  3. Study Set
    Contemporary Marketing Study Set 2
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    Exam 11: Relationship Marketing and Customer Relationship Management Crm
  5. Question
    Managerial Actions That Enable All Members of an Organization to Understand,accept,and
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Managerial Actions That Enable All Members of an Organization to Understand,accept,and

Question 6

Question 6

Multiple Choice

Managerial actions that enable all members of an organization to understand,accept,and fulfill their respective roles in implementing marketing strategy are collectively referred to as _____.


A) social referencing
B) social loafing
C) internal marketing
D) strategic positioning

Correct Answer:

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