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Doug Is a Business Analyst for a Leading Manufacturer of Sports

Question 120

Multiple Choice

Doug is a business analyst for a leading manufacturer of sports shoes.A careful analysis of market conditions reveals that there is actually an excess supply in the market for sprinting shoes.Doug infers that the sprinting shoes are in the _____ stage of the product lifecycle.


A) introductory
B) growth
C) maturity
D) disseminative

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