Multiple Choice
The Swim Store is a manufacturer and distributor of swim-related products for competitive swimming athletes and also offer products for lifeguards.They are expanding their reach to Europe and believe their line of products will be well received however,due to the adoption of the Euro single currency system,competition is strong.Which pricing objective would be most appropriate for the company as they expand to the European Union markets?
A) meeting competition
B) profitability
C) prestige
D) stability
Correct Answer:
Verified
Correct Answer:
Verified
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