Question 1

The most effective way to distinguish one level of heading from another is to use different sizes of type.

Accepted Answer

A) True 
 B)False  True

Question 2

A page grid is a drawing, or map, in which areas of white space and text in a document are arranged clearly and consistently.

Accepted Answer

A) True 
 B)False  True

Question 3

Chapter 11 discusses four basic principles for designing effective documents and websites. One is contrast. What are the other three basic principles discussed in the chapter?

Accepted Answer

The other three principles are proximity, alignment, and repetition.

Question 4

If you know the audience for your website is diverse, what should you do?

Accepted Answer

A)   Provide more than one way to find specific content.
B)   Avoid creating a list of frequently asked questions (FAQs) .
C)   Incorporate graphics of sports and use sports-related metaphors.
D)   Use a high-tech, complex page design to impress site visitors.

Question 5

Text printed in uppercase letters is easier to read than text set in a mix of uppercase and lowercase letters.

Accepted Answer

A) True 
 B)False

Question 6

One of the main challenges of document design is using as few pages as possible while still making the document easy to read.

Accepted Answer

A) True 
 B)False

Question 7

A writer for a company headquartered in Texas is designing a 100-page report, the text of which will be single-spaced to reduce printing costs. If she wants the report to be as easy to read as possible, which of the following should the writer NOT do?

Accepted Answer

A)   Place the top-level headings along the left margin and indent each subsequent level by several spaces.
B)   Use full justification.
C)   Use a heading at each significant change of topic.
D)   Use chunking to separate paragraphs.

Question 8

margins serve four main purposes within a document. Identify two.

Accepted Answer

The answer of margins serve four main purposes within a...

Question 9

You receive a progress report in which all of the first-level headings are in the same typeface and type size and have the same spacing and color. Which design principle do these characteristics reflect?

Accepted Answer

The answer of You receive a progress report in which...

Question 10

What is the definition of queuing?

Accepted Answer

A)   Queuing is a page-design technique in which two or three columns are distributed evenly across the page.
B)   Queuing is a page-design technique in which visual patterns show levels of importance.
C)   Queuing is a page-design technique in which text and graphics are arranged in a symmetrical pattern.
D)   Queuing is a page-design technique in which text and graphics are arranged in a straight line, or queue.

Question 11

In typography, what is leading?

Accepted Answer

The answer of In typography, what is leading?...

Question 12

Which of the following is a guideline for creating effective links in online documents?

Accepted Answer

A)   Trust readers to know what the linked page will contain.
B)   Structure your sentences as if there were no links in the text.
C)   Use custom colors for linked text.
D)   Make links bold, italic, and underlined for emphasis.

Question 13

In designing an entire document as opposed to individual pages, you will need to consider size, paper, bindings, and accessing aids.

Accepted Answer

A) True 
 B)False

Question 14

Which of these design features in a document does not primarily involve the principle of contrast?

Accepted Answer

A)   a rule
B)   a pull quote
C)   a screen
D)   a marginal gloss

Question 15

Chunking is the practice of using visual patterns to distinguish types of information so that readers can decide what they want to read.

Accepted Answer

A) True 
 B)False

Question 16

What is the difference between a serif typeface and a sans-serif typeface?

Accepted Answer

The answer of What is the difference between a serif...

Question 17

An inappropriate choice in which of following areas has the highest potential to confuse an international audience?

Accepted Answer

A)   the thickness of the paper
B)   the type of binding used
C)   the pictures used as icons
D)   the typeface chosen for body text

Question 18

You are working on a brochure about your business. The type for the body text will be black and that for the section headings will be blue. What document-design principles are you implementing with these color choices?

Accepted Answer

A)   proximity and alignment
B)   alignment and repetition
C)   contrast and alignment
D)   contrast and repetition

Question 19

The following graphic shows a page from a user's manual. Which of the following should the writer of this manual NOT consider doing?

Accepted Answer

A)   chunking
B)   using consistent page grids
C)   increasing negative space
D)   adding pull quotes

Question 20

Which aspects of typography affect the white space of a document?

Accepted Answer

A)   line length, sentence length, and word length
B)   leading, color, and sentence length
C)   line spacing, line length, and justification
D)   line spacing, headings, and footers

Exam 11: Designing Print and Online Documents

The most effective way to distinguish one level of heading from another is to use different sizes of type.

A page grid is a drawing, or map, in which areas of white space and text in a document are arranged clearly and consistently.

Chapter 11 discusses four basic principles for designing effective documents and websites. One is contrast. What are the other three basic principles discussed in the chapter?

If you know the audience for your website is diverse, what should you do?

Text printed in uppercase letters is easier to read than text set in a mix of uppercase and lowercase letters.

One of the main challenges of document design is using as few pages as possible while still making the document easy to read.

A writer for a company headquartered in Texas is designing a 100-page report, the text of which will be single-spaced to reduce printing costs. If she wants the report to be as easy to read as possible, which of the following should the writer NOT do?

margins serve four main purposes within a document. Identify two.

You receive a progress report in which all of the first-level headings are in the same typeface and type size and have the same spacing and color. Which design principle do these characteristics reflect?

What is the definition of queuing?

In typography, what is leading?

Which of the following is a guideline for creating effective links in online documents?

In designing an entire document as opposed to individual pages, you will need to consider size, paper, bindings, and accessing aids.

Which of these design features in a document does not primarily involve the principle of contrast?

Chunking is the practice of using visual patterns to distinguish types of information so that readers can decide what they want to read.

What is the difference between a serif typeface and a sans-serif typeface?

An inappropriate choice in which of following areas has the highest potential to confuse an international audience?

You are working on a brochure about your business. The type for the body text will be black and that for the section headings will be blue. What document-design principles are you implementing with these color choices?

The following graphic shows a page from a user's manual. Which of the following should the writer of this manual NOT consider doing?

Which aspects of typography affect the white space of a document?