Multiple Choice
Why do retailers carry private-label brands?
A) To eliminate the need for competitive advantage
B) To support trade promotions
C) To prevent sales cannibalisation
D) To earn more profit
E) To encourage more transaction marketing
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q31: Consumers would perceive a ceiling fan as
Q109: In _,branded materials become component parts of
Q110: Customers usually know a good deal about
Q112: MRO products are goods that businesses use
Q113: Mercedes was able to successfully introduce its
Q115: Packaging plays an important role in attracting
Q116: _ occurs when marketers use a variety
Q117: Companies like Kellogg's,Wattie's and Arnott's use umbrella
Q118: A _ is a good or service
Q119: Product adoption is the process by which