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When He Was a 20-Year-Old Bachelor,Hugh Had Different Consumer Needs

Question 65

Multiple Choice

When he was a 20-year-old bachelor,Hugh had different consumer needs and made different purchase decisions than he did when he married at 26,fathered twins at 28,and divorced at 37.


A) reference group
B) natural environment
C) culture
D) adoption stage
E) family life cycle

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