Multiple Choice
Aidan is tired of doing his laundry at the local laundromat and would like to buy a washer and dryer for his apartment. In the Saturday paper he notices that a retail store is having a half-price sale. Aidan is at what step of the consumer behaviour process?
A) evaluation of alternatives
B) searching for alternatives
C) purchase decision
D) purchase act
Correct Answer:
Verified
Correct Answer:
Verified
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