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    Contemporary Business Study Set 2
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    Exam 13: Promotion and Pricing Strategies
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    Setting a Price Relatively High Compared to Similar Goods and Then
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Setting a Price Relatively High Compared to Similar Goods and Then

Question 159

Question 159

Multiple Choice

Setting a price relatively high compared to similar goods and then gradually lowering it is a pricing strategy called ______ pricing.


A) psychological
B) cost-based
C) skimming
D) penetration

Correct Answer:

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