Focus Groups Are _____ Used to Develop or Elaborate Understanding

Multiple Choice

Focus groups are _____ used to develop or elaborate understanding of complex topics. Focus groups are most useful when precise generalization to a larger population is not necessary and the focus groups participants and the larger population are relatively homogeneous.

A) semi-structured group interviews
B) structured group interviews
C) semi-structured group and one-on-one interviews
D) isolated group interviews.