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    Management Study Set 22
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    Exam 9: Managing Strategically
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    According to the BCG Matrix, a Business Unit That Has
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According to the BCG Matrix, a Business Unit That Has

Question 79

Question 79

Multiple Choice

According to the BCG matrix, a business unit that has low market share in a rapidly growing market is known as a __________.


A) cash cow
B) high flyer
C) dog
D) question mark
E) rising star

Correct Answer:

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