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    Exam 8: Information Gathering and Processing in Retailing
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    A Clear Statement of the Topic to Be Studied Involves
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A Clear Statement of the Topic to Be Studied Involves

Question 69

Question 69

Multiple Choice

A clear statement of the topic to be studied involves which stage of the marketing research process?


A) recommendations
B) issue (problem) definition
C) secondary data collection
D) implementation

Correct Answer:

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