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    Exam 7: Identifying and Understanding Consumers
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    Doubt That the Correct Product Has Been Purchased Is Known
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Doubt That the Correct Product Has Been Purchased Is Known

Question 25

Question 25

Multiple Choice

Doubt that the correct product has been purchased is known as _____.


A) psychological risk
B) perceived risk
C) cognitive dissonance
D) information re-evaluation

Correct Answer:

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