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    Retail Management Study Set 1
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    Exam 6: Web, Nonstore-Based, and Other Forms of Nontraditional Retailing
  5. Question
    The Two Components of TV-Based Direct Marketing Are _____
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The Two Components of TV-Based Direct Marketing Are _____

Question 85

Question 85

Multiple Choice

The two components of TV-based direct marketing are _____.


A) catalogs and Web-based retailing
B) kiosks and shopping networks
C) shopping networks and infomercials
D) cable television and shopping networks

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