Multiple Choice
Which of the following is not a characteristic of an infomercial?
A) a duration of under 5 minutes
B) a program-length commercial
C) use of fringe times
D) use of cable or broadcast television
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q26: In comparison to direct selling,in direct marketing,a
Q27: Video kiosks can be situated in such
Q28: Direct selling involves _.<br>A)personal contact with consumers
Q29: Direct marketers can be divided into two
Q30: In comparison to traditional store-based retailing,startup costs
Q32: Which types of consumers are least likely
Q33: Which of the following is not a
Q34: The use of direct marketing by a
Q35: The Web is the least effective medium
Q36: A traditional retailer contemplating a Web operation