Multiple Choice
Direct marketing is characterized by reduced inventories,low rental costs,and low display costs.These characteristics _____.
A) increase shopper convenience
B) enable ease of entry into direct marketing
C) make shopping safe for consumers
D) reduce direct marketing clutter
Correct Answer:

Verified
Correct Answer:
Verified
Q1: A direct marketer is involved in decisions
Q2: Video kiosks are especially suited for items
Q4: In comparison to direct marketing and Web-based
Q5: There is tremendous clutter with regard to
Q6: A prospective consumer who has never been
Q7: The overall response rate,average purchase amount,and sales
Q8: A bricks-and-mortar retailer questions whether it should
Q9: U.S.vending machine sales are largely confined to
Q10: The system to process a direct marketing
Q11: The "30-day rule" affects direct marketers who