Multiple Choice
Retailers use private labeling to generate channel control because _____.
A) retailers can switch vendors with no impact on their customer loyalty
B) a large proportion of a manufacturer's output is sold to one retailer
C) retailers can more easily obtain bank financing
D) greater channel communication is fostered
Correct Answer:
Verified
Correct Answer:
Verified
Q37: A large retailer,such as Wal-Mart,can gain channel
Q38: Independents can compete with chain organizations (in
Q39: What percent of overall retail store sales
Q40: A significant benefit to independents (as compared
Q41: A disadvantage of centralized purchasing to a
Q43: Manufacturers/service sponsors can exert channel control through
Q44: Days Inn,Midas Muffler,and McDonald's are examples of
Q45: An independent can limit the overdependence on
Q46: A major difficulty associated with independent vertical
Q47: An individual attempting to enter retailing who