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The Total Retail Experience Is Best Defined as _____

Question 80

Multiple Choice

The total retail experience is best defined as _____.


A) a retail operating philosophy that stresses long-term relationships between a retailer and its customers
B) value-generating elements in the retail transaction
C) all the elements in a retail offering that encourage or inhibit consumers during their contact with a retailer
D) those retail strategies that contribute to total satisfaction among all retail stakeholders

Correct Answer:

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