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    Marketing Study Set 12
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    Exam 17: Setting the Right Price
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    A Firm Charging a Price Identical to or Very Close
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A Firm Charging a Price Identical to or Very Close

Question 91

Question 91

Multiple Choice

A firm charging a price identical to or very close to the competition's price is using which type of strategy?


A) differentiation pricing
B) leader pricing
C) preemptive pricing
D) status quo pricing

Correct Answer:

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