According to the Text,which of the Following Statements About the Product

Multiple Choice

According to the text,which of the following statements about the product life cycle is true?

A) Marketers do not yet understand the relationship between the adopter categories and the stages of the product life cycle.
B) The product life cycle concept encourages marketing managers to think reactively.
C) The product life cycle is especially useful as a predicting tool.
D) Just as there are five adopter categories,there are five product life cycle stages.