Multiple Choice
A manufacturer of lenses used in microscopes,binoculars,and telescopes has segmented its market into scientific equipment manufacturers,sporting equipment manufacturers,and retailers who sell replacement lenses.In order for this segmentation scheme to be successful,all of the following criteria must be met EXCEPT which one?
A) responsiveness
B) substantiality
C) complexity
D) accessibility
Correct Answer:
Verified
Correct Answer:
Verified
Q4: A segmentation plan must produce segments that
Q51: The business market consists of four broad
Q159: Which of the following is one of
Q160: The public transportation system in a major
Q161: According to one criteria,a selected segment must
Q162: E&V Bridal Studios is a wedding consulting
Q163: All of the following environmental forces influence
Q166: In Toronto,a radio station starts broadcasting in
Q167: When asked to name a brand of
Q169: Which of the following is the term