Multiple Choice
The advertisements for Torengos tortilla chips that come in cans like Pringles deliberately compares the product to Frito-Lay's Tostitos tortilla chips and asks if you really prefer broken chips.What is Torengos being positioned by?
A) attribute
B) product class
C) competitor
D) use or application
Correct Answer:

Verified
Correct Answer:
Verified
Q6: The Pontiac Piranha was billed as a
Q7: Mattel is trying several Different strategies to
Q8: President's Choice dry dog food is sold
Q9: Pharmaceutical firms market many brands of cold
Q10: Kraft Foods plans to tailor different ads
Q12: For many years,if car owners wanted to
Q13: What does it mean when two brands
Q16: For many years,if car owners wanted to
Q60: One of the forces influencing the growth
Q173: Faze magazine is a magazine targeted to