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    Exam 6: Segmenting and Targeting Markets
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    Munson Jams & Jellies Is a Small Company in Manitoba
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Munson Jams & Jellies Is a Small Company in Manitoba

Question 32

Question 32

True/False

Munson Jams & Jellies is a small company in Manitoba.Its owner has been heard to say that she engages in mass marketing.Marketers would call her strategy an undifferentiated targeting strategy.

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