Multiple Choice
Use the following to answer the questions.
Lands' End offers clothing and accessories for all members of the typical household.For many years,the products were sold only through catalogs.Later,they were available through the company on its Internet website.In the past few years,Lands' End has partnered with Sears to offer selected Lands' End products inside of Sears retail stores.This move by Lands' End has been criticized by some marketers because it was thought that the Lands' End products were superior in quality to those that are available in Sears stores.Additionally,the products available in Sears stores include Craftsman tools,lawn care equipment,and household appliances,which are not Lands' End types of product lines.This may create mixed messages about Lands' End to prospective customers.
-Refer to Scenario 15.2.By locating in the Sears' stores,Lands' End can do all of the following,except
A) facilitate comparison shopping.
B) facilitate wholesale exchanges.
C) create place utility.
D) create time utility.
E) facilitate consumer exchanges.
Correct Answer:

Verified
Correct Answer:
Verified
Q30: Advo Systems is an organization that mails
Q62: Brianna owns and operates a gift and
Q123: Levitz Furniture locates in huge, low-cost buildings;
Q154: A retailer engaged in direct marketing would
Q158: The primary purpose of a(n)_ is to
Q171: Wal-Mart,Macy's,Nordstrom's,and Toys "R" Us are examples of<br>A)
Q175: Direct marketing,direct selling,and automatic vending are all
Q193: Cigarette manufacturer Philip Morris uses the services
Q220: Martin owns and operates a wholesale hardware
Q242: A channel member that markets all of