Multiple Choice
The three major categories of influences on the consumer buying decision process are
A) situational influences, demographic influences, and psychological influences.
B) social influences, situational influences, and marketer-dominated influences.
C) demographic influences, situational influences, and marketer-dominated influences.
D) situational influences, social influences, and psychological influences.
E) marketer-dominated influences, psychological influences, and person-specific influences.
Correct Answer:

Verified
Correct Answer:
Verified
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