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    Marketing of High Technology
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    Exam 7: Understanding High-Tech Customers
  5. Question
    Tools That Can Help a Company with Its Positioning Strategies
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Tools That Can Help a Company with Its Positioning Strategies

Question 13

Question 13

Multiple Choice

Tools that can help a company with its positioning strategies are:


A) conjoint analysis
B) regression analysis
C) multi-attribute models
D) perceptual maps
E) c and d

Correct Answer:

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