Multiple Choice
A 'value based' compensation system for advertising agencies involves which of the following?
A) Paying only for billable hours spent on creating advertising for the client
B) Paying a set % of the total value of the media spend on the advertising
C) Paying performance related fees for advertising that adds to the clients profits in measurable terms
D) Paying a set % of the total brand revenue earned by the brand in that year.
Correct Answer:
Verified
Correct Answer:
Verified
Q2: Match the following analysis techniques to the
Q3: WSRX has a better than average score
Q4: WSRX's initial current ratio is which of
Q5: Which TWO of the following are reasons
Q6: Match the following terms to the most
Q8: Match the following PESTEL elements to the
Q9: Which TWO of the following changes are
Q10: WRSX has a good reputation in which
Q11: Compared to the industry average, WSRX's initial
Q12: Which THREE countries/regions offer the most important