The Managers at Marker Inc

Multiple Choice

The managers at Marker Inc., a movers and packers company, wants to formulate a plan of action to implement their mission, "We deliver what we promise.Always." To achieve this, the company chooses the best markets to invest in, buys state-of-the-art transportation vehicles, employs spill and damage proof style of packaging equipment, and develops a service-oriented mentality.This method of conducting business earns them a reputation.This scenario is an example of _____.

A) deliberate strategy
B) accidental strategy
C) emergent strategy
D) evolving strategy