Multiple Choice
Tracie, the CEO of Boney's Inc., wanted to analyze what customers think of their products. She began her survey by finding out how her customers become aware of their needs, how they find the products, how they purchase products, and how the products are serviced or repaired. These steps are part of ________.
A) mapping the consumption chain
B) studying the value chain
C) studying the production cycle
D) mapping the supply chain
Correct Answer:
Verified
Correct Answer:
Verified
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