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BestBrew Corp

Question 13

Multiple Choice

BestBrew Corp. and True Coffee Inc. were two leading coffee manufacturing firms. They united and created a whole new firm called True Brew Inc. that used the best customer front-end and operational back-end processes of the two firms. This union is an example of a _________.


A) brownfield entry
B) greenfield entry
C) takeover
D) merger

Correct Answer:

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