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    Exam 8: Measurement and Scaling: Fundamentals and Comparative Scaling
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    ________ Scaling Is a Comparative Scaling Technique That Uses a Rank
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________ Scaling Is a Comparative Scaling Technique That Uses a Rank

Question 22

Question 22

Multiple Choice

________ scaling is a comparative scaling technique that uses a rank order procedure to sort objects based on similarity with respect to some criterion.


A) Paired comparison
B) Q-sort
C) Constant sum
D) Rank order

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