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    Marketing Research
  4. Exam
    Exam 2: Defining the Marketing Research Problem and Developing an Approach
  5. Question
    Unbiased Evidence That Is Supported by Empirical Findings Is ________
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Unbiased Evidence That Is Supported by Empirical Findings Is ________

Question 21

Question 21

Multiple Choice

Unbiased evidence that is supported by empirical findings is ________.


A) an analytical model
B) objective evidence
C) a theory
D) none of the above

Correct Answer:

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