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  2. Topic
    Business
  3. Study Set
    Essentials of Services Marketing
  4. Exam
    Exam 4: Developing the Service Concept: Core and Supplementary Elements
  5. Question
    ____________ Facilitate Use of the Core Product and Add Value
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____________ Facilitate Use of the Core Product and Add Value

Question 42

Question 42

Multiple Choice

____________ facilitate use of the core product and add value and differentiation to the customer's overall experience.


A) Fixed services
B) Value-added provisions
C) Marketing theories
D) Supplementary services
E) Service providers

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