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A Local Transit Authority Charges $1 for a Bus Ride

Question 406

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A local transit authority charges $1 for a bus ride. An economics study suggests that in the price range from $0.50 to $1.50, the elasticity of demand for bus trips is 1.2. To increase its revenue, the transit authority should


A) leave the fare as it is.
B) raise the fare.
C) lower the fare.
D) charge $1.20.

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