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Intensive Distribution

Question 129

Multiple Choice

Intensive distribution:


A) gives a retailer more incentive to promote a product than he would have with exclusive distribution.
B) is not very likely to be used in combination with multichannel distribution.
C) is more likely to be used with relatively high priced products than with low priced products.
D) is often used for convenience products and business supplies.
E) none of the above.

Correct Answer:

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