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    Exam 7: Improving Decisions With Marketing Information
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    A Decision-Making Approach That Focuses on Being Objective and Orderly
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A Decision-Making Approach That Focuses on Being Objective and Orderly

Question 82

Question 82

Multiple Choice

A decision-making approach that focuses on being objective and orderly in testing ideas before accepting them is the:


A) MIS method.
B) scientific method.
C) statistical method.
D) DSS method.
E) marketing models method.

Correct Answer:

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