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A Generic Market

Question 160

Multiple Choice

A generic market


A) related to a consumer's functional need is smaller than a related product-market.
B) might involve competition among skis, roller blades, bicycles, and ice skates.
C) might logically include rubber cement, a lamp, and a CD player.
D) is usually narrower than the firm's target market.
E) All of the above are correct.

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