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    Exam 4: Focusing Marketing Strategy With Segmentation and Positioning
  5. Question
    In the Example for the Seven-Step Approach to Market Segmentation
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In the Example for the Seven-Step Approach to Market Segmentation

Question 64

Question 64

Multiple Choice

In the example for the seven-step approach to market segmentation (used in the text) , which of the following is a determining need?


A) safety
B) a clean bathroom
C) security
D) a good bed
E) none of the above

Correct Answer:

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