Multiple Choice
MICRO-marketing will probably continue to cost too much as long as:
A) the marketing concept is not accepted.
B) firms fail to identify new opportunities.
C) firms do "mass marketing."
D) some managers believe that anyone can run a business successfully.
E) All of these are reasons why MICRO-marketing will probably continue to cost too much.
Correct Answer:

Verified
Correct Answer:
Verified
Q28: Which section of a formal marketing plan
Q29: Which of the following area does not
Q30: The reason that MICRO-marketing costs too much
Q31: According to the text, micro-marketing does NOT
Q32: As a product moves through its product
Q34: Thanks to much publicity, the marketing concept
Q35: Which of the following statements is true?<br>A)
Q36: A S.W.O.T. analysis<br>A) should help a manager
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Q38: Micro-marketing often does cost too much because