Multiple Choice
Regarding capital:
A) Few firms have a separate financial manager who works with top management on major financial decisions.
B) In most firms, different possible opportunities compete for capital.
C) The marketing manager should leave all decisions about a marketing plan's budget to the firm's financial manager.
D) Marketing managers do not consider financial measures as screening criteria when evaluating opportunities.
E) None of these.
Correct Answer:
Verified
Correct Answer:
Verified
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