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    Basic Marketing Study Set 1
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    Exam 17: Price Setting in the Business World
  5. Question
    "Psychological Pricing" Involves Setting Prices Which End in Certain Numbers
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"Psychological Pricing" Involves Setting Prices Which End in Certain Numbers

Question 141

Question 141

True/False

"Psychological pricing" involves setting prices which end in certain numbers, while "odd-even pricing" is setting prices which have special appeal to target customers.

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