Multiple Choice
Impulse products are:
A) products that potential customers do not want yet or know they can buy.
B) bought quickly-as unplanned purchases-because of a strongly felt need.
C) any products that consumers search for because of a strongly felt craving.
D) any convenience products that are bought often and routinely.
E) none of these alternatives is correct.
Correct Answer:
Verified
Correct Answer:
Verified
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