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    Basic Marketing Study Set 1
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    Exam 8: Elements of Product Planning for Goods and Services
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    Unsought Products
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Unsought Products

Question 253

Question 253

Multiple Choice

Unsought products:


A) require wide distribution but little promotion.
B) are generally unprofitable.
C) should not be marketed.
D) are products consumers want but can't find.
E) None of these alternatives is correct.

Correct Answer:

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