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    Exam 6: Business and Organizational Customers and Their Buying Behavior
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    Relationship-Specific Adaptations Involve Changes in a Firm's Product or Procedures
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Relationship-Specific Adaptations Involve Changes in a Firm's Product or Procedures

Question 170

Question 170

True/False

Relationship-specific adaptations involve changes in a firm's product or procedures that are unique to the needs or capabilities of a relationship partner.

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